Fast fashion has dominated the market for a long time. However, as people become aware of the unethical means these brands employ to give you the affordable shirts you love, the focus has shifted towards socially conscious brands. Let’s take a look at brands that give back as much as it gets.
H&M, which used to dabble in high street fashion strictly, is an unexpected but welcome friend to the world of sustainable fashion. Their conscious collection is made with garments that use organic material, yet their clothes remain affordable.
Amour Vert, this chic brand focused on contemporary women’s fashion, maintain eco-friendliness in every step of the brand, from the fabric to the packaging. They’re also partners of American Forests in this venture where they plant a tree for every tee brought.
FEED, a brand established in 2007, has made a name for itself for its pretty bag collection. However, what sets them apart is the idea the brand was founded in- to wage war against world hunger. If one buys one bag from the brand, they’re contributing towards providing 370 school meals for Kenyan children.
Girlfriend Collective is unique because all their collections, from the bra to the leggings, are made of recycled material. Their bright color legging is made out of 25 recycled water bottles.
The apparel brand Sevenly doesn’t limit themselves to bringing awareness for a single cause. Instead, every week is dedicated to a separate cause they donate to. The homepage live counter allows customers to check how much has been raised.
A lot of fast fashion is made on someone’s blood, sweat, and tears. If it doesn’t sit right with your conscience, check that the brand isn’t exploiting their workers before you buy from them.